One of the key essentials when it comes to making you and your mortgage business successful is advertising. Unfortunately most of us cannot afford to advertise during the super bowl with commercials, or place digital signs along Times Square. Beyond the mailers and business cards, there is another way to get your name and product circulating among the masses. The best part of it is, it will cost you next to nothing, and your customer will be doing all of the work for you. A personal story . . . When I was in the mortgage business, I found out by accident one of the best ways to advertise myself and my business. I have always found it to be in good practice to show my appreciation to my customers by sending them a token of my appreciation by sending them a thank you g View the rest of this article
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