Thursday, October 11, 2007

What Is Viral Marketing and What Can It Do For Me?

What is Viral Marketing? Use this thinking exercise: Which is better? (1) $25,000 a day for 30 days or (2) 1 cent that doubles every day for 30 days If you chose option 1 you might want to reconsider; the first option gives you $750,000 at the end of the month, the second gives you over 5 Million Dollars! (You do the math) Viral marketing is a lot like gossip; it starts with one person and multiplies like wildfire throughout the whole neighborhood. How does this happen? One person tells another person, that person, promising not to tell anyone, tells 5 more. Those 5 people each tell 5 other people, and this process continues until finally, everybody knows the rumour. Viral marketing works exactly the same way. If you tell just 5 people about your website, and those 5 View the rest of this article


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